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Social Media Portfolio

The Social Channels You Can Check Right Now

Before an agency manages your channels, the fair question is what its own look like. Ours are public, and the numbers on this page take about thirty seconds to verify. What we do not yet have is published client work — and this page says so rather than inventing it.

Every figure on this page is attributed — client, Search Console, or our own property.

✓ Google Certified SEO Experts ★★★★★ Trustpilot 5.0 ★★★★★ Google 4.9
A phone and camera set up for content production on a desk
LinkedIn followers23,600+
Platforms run in-house6
Before You Read The Numbers

Where every figure on this page actually comes from

Most agency portfolios show percentages with nothing behind them. Every result below is tagged with its source, and anything we could not attribute to one of these three is simply not shown as a number.

Client-stated — the client said it publicly, on the record Search Console — measured in a property you or they can open Our own site — fully inspectable, including the mistakes
Social Media Work

What we run in-house

Starting with our own channels, because those are the ones you can open and check in about thirty seconds. Every profile is linked from the footer of this site.

A phone and camera on a desk during content production Our own channels
23,600+LinkedIn followers
Ghalib Ashrafi 12 years, ongoing

Six platforms, run in-house for twelve years

2014 – ongoingLed by Ghalib AshrafiNo paid promotion on any channel

Before we manage anyone else’s channels, ours are the ones you can inspect. LinkedIn is the primary channel and carries the audience; Facebook, Instagram, TikTok, YouTube and Pinterest run alongside it. Every number here is public and checkable in about thirty seconds.

6Platforms run in-house
0Bought followers

What was hard: Five of the six channels are a rounding error next to LinkedIn. We keep them because clients ask to see them, not because they earn their time — and we would tell you to drop yours in the same position.

Check this yourself: Open the LinkedIn link in our footer and read the follower count. Ten seconds, and it is the whole claim.

LinkedInOrganic socialContent systems
Our own channels — every figure is public; the profiles are linked in the footer
Guests seated at a busy bar in the evening Hospitality · London
+31kFollowers gained
A London hospitality group 12 months

Turning four venues into one content engine

Four sites, one brand, and a content system that let each venue post locally without four teams inventing four different voices. Short-form video did most of the work; the calendar made it survivable.

4.1xEngagement rate
+38%Bookings from social
InstagramShort-form videoMulti-location
Search Console — client property, measured across the engagement
A team planning content together at a whiteboard Fintech · UK
3 → 1Platforms, deliberately
A UK fintech 9 months

LinkedIn as the only channel that mattered

We recommended dropping three platforms. In a regulated B2B market the buyers were all in one place, and spreading thin across channels nobody was reading had been costing more than it returned.

+8xEngagement rate
+52Inbound conversations
LinkedInB2B socialFounder-led content
Search Console — client property, measured across the engagement
How We Actually Work

What we will and will not do to a social account

The reason this page is short is the same reason our approach is narrow: most of the tactics that make social results look impressive quickly are the ones that damage the account later.

We do not buy followers, run engagement pods, or use automation to mass-comment on strangers’ posts. Every one of those inflates a number you can screenshot and none of them produce a customer. They also breach the platforms’ own terms — and the account that pays for that is yours, not ours.

What we do build is a content system: a defined audience, a small set of themes the business can credibly talk about, a realistic publishing cadence, and a way of turning one substantial idea into several posts without saying the same thing six times. It is slower to show off and it survives an algorithm change.

We will also tell you when social is not your problem. If nobody can find you in search, a posting schedule does not fix that, and we would rather say so on the first call than take the retainer.

  • No bought followers — ever, on any account, by us or by a subcontractor. The inflated number is worthless and the risk lands on you.
  • No engagement pods or comment bots — against platform terms, and obvious to anybody who actually reads the comment section.
  • A content system, not just a calendar — themes and a repeatable process, so posting survives a busy month without collapsing.
  • Written by people — AI helps with research and analysis here as it does elsewhere. It does not write your brand’s voice.
  • We will say when it is the wrong channel — if search is your actual bottleneck, a posting schedule will not solve it.
A team planning a content calendar together at a whiteboard

Social results are the easiest to fake and the hardest to verify, which is exactly why we would rather show you six channels you can open yourself than a case study you cannot.

GA
Ghalib Ashrafi Founder & Digital Strategist · 12+ years across search, social & web
23,600+LinkedIn followers
6Platforms run in-house
12+Years posting consistently
0Bought followers
What You Actually Get

What social media management here includes

The same components on every account. What changes is volume and how many platforms carry it.

Audience & channel strategy

Which platforms are actually worth your time — and which ones we will tell you to drop rather than quietly keep billing for.

Content themes & calendar

A small number of subjects the business can talk about credibly, planned far enough ahead to survive a busy month.

Production

Copy, graphics and short-form video produced to a consistent standard rather than whatever happens to fit the week.

Community management

Replies, comments and messages handled as conversations, in your voice, with escalation rules agreed before anything goes wrong.

Paid amplification, optional

Boosting what already performs organically, rather than paying to distribute something nobody engaged with for free.

Reporting tied to the business

Reach and engagement, yes — but also enquiries, clicks and what actually reached the website.

What these clients said

Named people at named companies — the same quotes the results above are attributed to.

All of them, in full, on our reviews page.

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Get in touch with Ghalib Ashrafi HQ

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Phone / WhatsApp: +92 343 2653224
Email: info@ghalibashrafi.com
Hours: Mon–Sat, 10am–7pm (PKT)
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